The Work
Story strategy adds value to projects of all shapes and sizes, and our work has been applied to web design, campaign messaging, brand strategy, infographics, blogs, videos, social media, and more.
Browse below for a sample of our creative collaborations and find out what’s possible when you centre your narrative.
That’s another story
Why Start with Story?
Because storytelling is the language of meaning, and meaningful messages and designs can change the world!
What gets created in a story lab?
Dwell House is a story lab, a place where concepts and ideas materialize. Come to us with the messiness of what matters to you, and we will filter out something meaningful.
Narrative dissonance and meaningful climate narratives
What does a mobilizing story about climate change sound like? My study mapped out a narrative model for thinking about meaningful engagement. The idea being that dissonance along the path to a meaningful story can disrupt mobilization, even among the willing.
Communications: an eco-system
With a new small-scale staff team in place, BCACHC was ready to upgrade their communications. Working with Story Strategist, Rachel Malena-Chan, Arcana set about redesigning the BCACHC brand identity and applying it across a whole ecosystem of applications. BCACHC decided to stick with the concept of their existing logo, but asked us to give it an upgrade, and embed it within a broader brand identity kit